Using a Coat of Arms on Your Web Site/Blog

Once you've got your coat of arms designed you may want to use it on your genealogy/surname web site or blog. It will certainly give it a touch of class as well as brand it with your own customed designed mark. The thing that you need to keep in mind whenever you're designing graphics for the web is, small file sizes are good, large files sizes will cause slow page load times.

In a previous article where I discussed creating your coat of arms, I was careful to point out that print resolution is 300 dpi. But when it comes to using images on the web you need to optimize or downsize that resolution to 72 dpi. Print resolution is too big high to use on the web so when you get ready to upload your coat of arms image to your web site or blog, be sure to optimize it first.

Once your image is optimized, you can use it as a design element on your web page. You can resize it to a smaller size and use it in your banner or side bar or you can reduce the opacity of it (make it a lighter, paler image) and use it as a background image on your page. Unless you get carried away, you almost can't go wrong using your coat of arms on a web page or blog. It will give a classic and elegant look to your page.

If you've a taste for something a little more dramatic, you can always animate your coat of arms as shown above (if it's not animating refresh your browser page). This is a Flash animation I created a while back. When timed well and used in conjunction with other coats of arms it can fill a page and make a one-of-a-kind genealogy home page. View mine here.

That concludes this series on designing a coat of arms. I hope the ideas presented in these articles are inspiring and helpful to you. If you do create a coat of arms of your own (and I hope you will!) please upload a copy and leave a link to it in the comments below. I'd love to see what you come up with! Now go get creative with your genealogy!!!

The complete series of articles on designing and displaying a coat of arms:
Why You Need to Design a Coat of Arms for Your Family
Dissecting A Coat of Arms Achievement
Create a Coat of Arms: Design Ideas
Create a Coat of Arms: Design Considerations
Using Clipart To Create A Coat of Arms
Wearing Your Coat of Arms
Displaying Your Coat of Arms
Printing Your Coat of Arms
Digital Scrapbooking With Your Coat of Arms
Using a Coat of Arms on Your Web Site/Blog

Digital Scrapbooking With Your Coat of Arms

When it comes to creating a scrapbook page, it's all about emotions. A photo by itself can evoke emotions but put it on a scrapbook page and you can kick those feelings up a notch, create emotion where there seems to be very little or add to what's already there, and convey information while you're at it. I would suggest that adding a coat of arms as a design element to your scrapbook page will give your photo a punch of heritage.

Take a look at a photo of my grandfather. What does it tell you? What's his name? What's his heritage? When did he live? If you looked at this photo among a few dozen other similar ones in a photo album, what could you say about it? Let's just say his name was on the back but you couldn't see the back of the photo to read it. What more does the photo tell you? You could say that he was well-to-do given that he was well dressed but then again the photo could have been taken on his wedding day while he was wearing a suit he borrowed. Where did live? Where did he come from? Who really was this man?

Now let's take a look at the same photo used on a scrapbook page with a coat of arms as a design element. What is your first reaction? Does it give you a different feeling from looking at the photo by itself? What impression do you get of this man now? There's a bit of journaling to tell you his name and something about the man, but the coat of arms adds even more information about him. Doesn't it lend him an air of importance? Doesn't it speak of tradition? Doesn't it add wonderful visual interest to the page?

Given his occupation, I could have created a background of bakery images (rolling pin, oven mitts, pastries, cake). That would have made sense from a theme perspective. But given the formal photograph, it would probably look incongruous. When you have a formal/serious photograph, especially a vintage one, it's important to compliment it with a congruent theme. And when it comes to a traditional style coat of arms, you know you've got winner. You may have to recolor some of the coat of arms elements to match your background paper (as I have done with this one) or maybe recolor your paper to coordinate with your coat of arms. Either way you'll want to make the colors consistent for eye appeal.

Use your coat of arms to make a statement. Use it in scrapbooking for a wonderful heritage design element. Show it off with pride!

Coming up next: Using a Coat of Arms on Your Website/Blog

Other posts on this topic:

Why You Need to Design a Coat of Arms for Your Family

Dissecting A Coat of Arms Achievement

Create a Coat of Arms: Design Ideas

Create a Coat of Arms: Design Considerations

Using Clipart To Create A Coat of Arms

Wearing Your Coat of Arms

Displaying Your Coat of Arms

Printing Your Coat of Arms

Credits: The photo frame and beige mat were actually part of a quick page on a CD collection called A Formal Heritage by Jenny Binder. I also used a background paper from the Raspberry Cream collection. I don't know the name of the designer, if you know it please leave a note in the comments. Thanks!

Printing Your Coat of Arms

There are lots of ways to use your coat of arms in print. From greeting cards to stationary, stickers to book covers... the ideas are all here for the taking. Here's my list of 10 ideas for using your coat of arms on printed pieces. Do you have other ideas? Leave them as comments!

1. Print out your coat of arms on 8.5"x11" quarter-folded paper and keep a stack of them on hand. You can use them as thank you notes, thinking of you notes, for writing a note to your child's teacher, or for writing a special correspondence to someone researching your same surname.
2. Print out your coat of arms on card stock and make personal greeting cards. They make classy birthday cards for men or women. They're great for announcing a birth or adoption. You can use them for Mother's Day or Father's Day greetings too.
3. Again using card stock, you can add a clipart evergreen wreath with a red bow around your coat of arms for a very classy Christmas card. Or add some holly leaves and berries with a holiday greeting. On the back of your card write a short paragraph explaining the symbols and colors you used on your coat of arms. Your cards will be unique and the envy of all your friends and family!
4. Print your coat of arms in a small size on card stock and cut into pieces. Fold in half and write a name on each one to use for seating place cards for your next dinner party, shower, or family gathering. They will make good conversation starters!
5. Use your coat of arms on printed invitations. Whether you use them on commercially printed items like formal wedding invitations, or just print them at home for family reunion invitations, they will make an impressive statement about you. You might also consider using them to invite friends and family to your next holiday party or open house. You'll get many compliments... just wait and see!
6. Use your coat of arms on your family newsletter. It will make a great graphic that family members will come to recognize and take pride in.
   
7. Use the shield part of the coat of arms on personalized return address labels or stickers.
   
8. Your coat of arms would make an outstanding book cover for your family history or family cookbook.
   
9. How about using your coat of arms on personalized recipes cards? Great idea, eh? Next time you do a recipe exchange yours will definitely stand out from all the rest!
10. Have a custom-made rubber stamp made up and stamp, stamp, stamp! Rubber stamps are very versatile and can be used on just about every type of paper. With gold or silver inks they are exceptionally chic. Use black ink and let kids color them in with colored pencils.

Coming up next: Digital Scrapbooking With Your Coat of Arms

Other posts on this topic:

Why You Need to Design a Coat of Arms for Your Family

Dissecting A Coat of Arms Achievement

Create a Coat of Arms: Design Ideas

Create a Coat of Arms: Design Considerations

Using Clipart To Create A Coat of Arms

Wearing Your Coat of Arms

Displaying Your Coat of Arms

Displaying Your Coat of Arms

Display your coat of arms with pride. You might be surprised at the options you have available to you. If you'd like to adorn your home with your coat of arms you might consider having it laser etched into a wood, glass, stone, metal or leather surface. You could even have it etched into your shower door! Places like the Rock Shoppe or Grove Custom Sawing can put your design on just about any flat surface. Here are some examples of laser etching.

These samples don't show products with a coat of arms but they at least give you an idea of laser etching and the amount of detail you can incorporate into your design. Any one of these surfaces etched with your coat of arms would certainly make for an interesting conversation piece.

I've seen a mirror etched with a coat of arms design and placed over a fireplace. It was the focal point of the room and added a real touch of class. ...Something to think about!

Coming up next: Printing Your Coat of Arms

Other posts on this topic:

Why You Need to Design a Coat of Arms for Your Family

Dissecting A Coat of Arms Achievement

Create a Coat of Arms: Design Ideas

Create a Coat of Arms: Design Considerations

Using Clipart To Create A Coat of Arms

Wearing Your Coat of Arms

Wearing Your Coat of Arms

Once you've designed your coat of arms it's time to show it off. One of the most fun ways to do that is to wear it. There are any number of ways you can wear your coat of arms from lapel buttons to baseball caps, and from thong undies to a full sweat suit. You can even put it on your dog!

All you need to do is visit CafePress.com, click on "Make your own stuff", choose your attire (there are many, many styles to choose from for men, women, juniors, kids, and yes even dogs), upload your coat of arms image, and place your order. There are no minimum orders although you can get a very nice discount for bulk orders of 15 or more of the same item :-) And that's all there is to it. Really. And I can personally vouch for the quality of the items you'll get from CafePress.com.

Here's a photo of an item I designed and ordered from CafePress.com.

Now is that cool or what? And they have tshirts, sweatshirts, lingerie, tank tops, and more. You can even have gifts made such as, clocks, messenger bags, tote bags, teddy bears, baby bibs, trivets and other great stuff! Wear your coat of arms with pride to the next genealogy event you attend. Everyone will be asking you, "Where'd you get that?"

Coming up next: Displaying Your Coat of Arms

Other posts on this topic:
Why You Need to Design a Coat of Arms for Your Family
Dissecting A Coat of Arms Achievement
Create a Coat of Arms: Design Ideas
Create a Coat of Arms: Design Considerations
Using Clipart To Create A Coat of Arms

Using Clipart to Create a Coat of Arms

It's time to get down to the business of creating a coat of arms. There are a number of ways you can go about doing this. If you're a talented artist, you can sketch one freehand, then scan it into your computer. If you're a skilled illustrator you can create a coat of arms using an illustration program such as Adobe Illustrator, previously-Macromedia-now-Adobe FreeHand, or CorelDRAW (my personal favorite illustration software). If you're not up to sketching or illustrating you could always use the good old fashioned method of using a piece of paper and a pencil to trace the outline pieces you find on the internet and scanning them into your computer to assemble, then add color and details in image editing software like Photoshop Elements.

Or you can do it the easy way... using clipart. :-)

There are many, many web sites on the internet selling (and in some cases giving away for free) heraldic clipart. You can get started with a search on Google or to save some time, check out Kimberly Powell's page on About.com:Genealogy. Kimberly's already put together a nice collection of links to sites that offer heraldic clipart.

You'll want to spend some time looking through these clipart sites. Some collections can get pretty pricey while others give it away for free. But beware, those that give it away for free tend to be giving you low resolution images that won't print well in a large size. You'll also need to wade through all the "stock" coat of arms that are already assembled and categorized by surname too. But the pieces you need are readily available. If you think you might like to create several coats of arms you might want to consider paying for a quality collection of clipart. You know what they say... you get what you pay for.

Here's another thing to consider... If you have an older version of CorelDraw (version 7 or 8), you already have a very nice heraldic clipart collection. I don't know why the makers of CorelDraw dropped that clipart from more recent versions of CorelDraw but unfortunately they did. However, if you come across one of these older versions of the software at a garage sale or on Amazon.com, don't hesitate to buy it. The clipart from these older versions will open just fine in the more recent versions of CorelDraw. The clipart is in Corel's native format though so you won't be able to open and use their clipart without their software.

Once you get your heraldic clipart you're ready to start assembling your coat of arms. You can generally do so in any illustration or image editing software that uses layers (all the major one do). You'll be able to change colors and resize where necessary as well. This is the fun part that will take you back to the days of coloring in coloring books and dressing up paper dolls as you try on different styles of mantles, name scrolls, helmets, and shields. Bet you never thought about the skills training you were getting back in your childhood, did you? Pretend you're a kid again and have some fun (and don't forget to save ;-)!!!

Coming up next: Wearing Your Coat of Arms

Other posts on this topic:
Why You Need to Design a Coat of Arms for Your Family
Dissecting A Coat of Arms Achievement
Create a Coat of Arms: Design Ideas
Create a Coat of Arms: Design Considerations

Create a Coat of Arms: Design Considerations

When you're creating your coat of arms, there are several things you should take into consideration. Think about these things while you're putting your coat of arms together and you'll save yourself some frustration later on.

The number one rule in creating a coat of arms is, Don't Overdo. Don't put in too many colors, don't put in too many symbols, don't make it too elaborate... save that for the Queen/Kings of England. When it comes to a coat of arms, simple images work the best in most cases. The thing you want to keep in mind is, how/where are you going to use your coat of arms?

If you're planning on using your coat of arms on commercially printed pieces (which we'll get into in an upcoming post), you want to make sure your design will look good at a variety of different sizes. It's best to create the image large to begin with (8"x10" at 300 dpi is a good size) because it's always easier to resize smaller than it is to resize larger in the print industry. Having said that, unless you've chosen your symbols carefully you may be disappointed with the way they look when resized to fit on a business card. Very detailed images will lose some detail when sized down and may even become unrecognizable. So be careful with the symbols you choose.

Traditional 4-color printing is pricey so you may want to think about creating a coat of arms that would print well in one or two colors. Along this same line, think about the possibility of faxed documents. I know people tend to send more email now than faxes but if you're someone who still prefers to fax documents and you think you might want to use your coat of arms on those documents then you need to make sure your coat of arms will look good in one color. That's when the issue of detail becomes more important. If in viewing an image, you don't have different colors to help discriminate patterns and forms your eyes will naturally rely more heavily on the detail of the form to determine what it is.

Another thing you should keep in mind when creating your coat of arms is to create it in layers and save it that way. Initially, it's best to create your design in flat color. You can add drop shadows, textures, and special effects later if you so desire. This will give you the most options later on when it comes to using your coat of arms.

A last note to keep in mind when creating your coat of arms... be careful not to infringe on someone's copyrighted image. Companies pay a great deal of money for a well designed logo and they don't appreciate you helping yourself to it to use as you will. It may be tempting to incorporate the Ford Motor Company Blue Oval logo in your design if you or your family have a long work history with the company or you always buy Ford cars, but don't do it. You may decide that somewhere down the line you want to sell items with your coat of arms on it and Ford wouldn't take kindly to you making a profit using their logo. Better to be original and creative than a copy cat.

The example above is one of many coat of arms I've designed. The shield is divided into 4 sections with the largest having a fox in it. The root of the name Lisowski is "Lis" and in Polish that means "fox". The other three sections each have a different eagle representing the three countries my Lisowski family members reside in. One is the Polish eagle, one is the American eagle, and the third is the eagle of Germany. While the image of the fox is quite simple, the eagles have a lot of detail to them. This coat of arms was designed originally at 8"x10" size and scaled down to roughly 3"x2" size quite nicely for this Christmas ornament. However, I'm not sure it would reduce well to a size small enough to put on a business card. Fortunately, that's not an issue for me since I have no plans to put this coat of arms on a business card :-)

Coming up next: Using Clipart to Create a Coat of Arms

Other posts on this topic:
Why You Need to Design a Coat of Arms for Your Family
Dissecting A Coat of Arms Achievement
Create a Coat of Arms: Design Ideas

Create a Coat of Arms: Design Ideas

The absolute best part of creating your own coat of arms is choosing what to put on it. This is where you get to play with ideas and dream. There are a number of things to consider when creating a coat of arms so let's go through them one by one.

• Choosing the style for your coat of arms. In a previous post we looked at an example with the various parts labeled. That was a pretty elaborate coat of arms. Do you want something similar or something simpler with less elements? Will this coat of arms represent just you? your immediate family? all your family members with the same surname? You may want to create different versions... no reason why you can't!
  

• Choosing colors for your coat of arms. You have lots of options when it comes to colors... favorite colors, college colors, ethnic colors (flag colors from your ancestral country), patriotic colors (good old red, white and blue!), the possibilities are endless. The coat of arms shown with this article is one I created using 4 colors (maize, blue, green, white) representing the universities that members of the family have attended (University of Michigan, maize and blue; Eastern Michigan University, green and white; Wayne State University, green and gold (maize); and Michigan State University, green and white). The colors work well and balance well with 2 medium-dark colors and 2 light colors. Keep in mind that the shield will be the focal point so you want to highlight it for the most impact and use accent or complimentary colors in the mantle, ribbon, and banner if you include those elements.
  

• Choosing symbols for your coat of arms. The best way to do this is to just sit down with a pencil and a pad of paper and brainstorm ideas that come to mind when thinking about yourself, your family, or your surname, depending on who you are designing the coat of arms for. Here are some ideas to get you started... hobbies, careers, surname meanings, religious symbols, volunteer organizations, country of origin flags, nature, and pets. Think about where you live, what you like to do, and what you value and those things will generally represent you and yours well. If you've researched your family and you know the history you may want to include images from past eras too! For the example above I chose a graduation cap and laurel branches to symbolize education (all the children in the family have attained at least a Bachelor's degree), Henry Ford in his Quadracycle to symbolize Ford Motor Company (strong family tradition of working for FMC), a fleur-de-lis to symbolize the Boy Scouts (all the sons became Eagle scouts), and a cat because it is the family's favorite pet... everybody has one!
  

• Selecting the best symbols for your coat of arms. Sometimes this can be the most challenging part of designing a coat of arms... deciding which symbols to keep and which to eliminate. How many should you use? It's up to you but here's a good design rule to keep in mind: less is more. One symbol sends a stronger visual message than two. Two are stronger than three, etc. The more symbols you use, the less impact any one of them will have. However, the more symbols you use the better you will represent the facets of yourself or your family. So the key here is to not get carried away with a dozen symbols representing everybody and everything but select just a few symbols that mean the most.

• Getting others involved in the design process for your coat of arms. You don't have to create the design all by yourself you know. It could be a fun family project to have your kids draw a shield with one image they think best represents the family and then combine the images into one coat of arms. Or here's another idea... make a list of several images that represent your surname and ask everybody at your family reunion to vote on the one(s) they think represent the family best. If others are involved in creating the design they're likely to take more pride and ownership in the finished product!

This is your chance to really get creative with your genealogy so don't rush through this stage. Take your time, play with images and ideas in your mind, and have fun!

Coming up next: Create a Coat of Arms: Design Considerations

Other posts on this topic:
Why You Need to Design a Coat of Arms for Your Family
Dissecting A Coat of Arms Achievement

Dissecting A Coat of Arms Achievement

Here's a breakdown of the parts of a coat of arms achievement. I've labeled the significant pieces so you'll know the vocabulary. At first glance, it looks complicated but it really isn't. And the beauty of creating your own coat of arms is that you don't need all of these pieces. You can choose which ones you want to add and which ones you don't want to bother with. As a matter of fact, I've chosen to omit from this diagram the option of supporters... which are typically animals that stand on each side of the shield/mantle section and appear to be holding it up. You can see an example of that here on the State of Michigan flag.


There are no hard and fast rules to apply when making your coat of arms. I've seen some with the motto at the top and others with the motto at the bottom. But most that I've seen don't include a motto at all. It seems that the main parts that all coat of arms seem to have are the shield with a charger (charger in this case just means a design element(s)), and a helmet of some sort. Those are the basic/common elements around which the rest are added.

Notice the "crest"? It's the animal head coming out of the top of the crown (in this case a horse's head). In the previous post I mentioned that I'd get back to the subject of "crests". This is where you get to see what a crest actually is. It's just one segment of the full achievement.

This particular example of a coat of arms is very traditional and recognizable for what it is. But there's no reason you couldn't create something very contemporary if that's what floats your boat. After all, we're talking about Creative Genealogy here!

Coming up next: Create a Coat of Arms: Design Ideas

Previous posts on this topic:
Why You Need To Design a Coat of Arms for Your Family

Why You Need to Design a Coat of Arms for Your Family

This is the first in a series of articles on creating and creatively using what's commonly (but erroneously) known as a "family crest".

First of all, there is no such thing as a "family crest". A "crest" is one segment of a "coat of arms, full achievement". When people speak of a "family crest" what they really mean is a "coat of arms". We'll get into more on that later. But you should know that a coat of arms is not granted to a family, or a surname, but to an individual person... at least in England that's the case. In other countries, such as Scotland, a clan could have a coat of arms (or a cool tartan ;-). In Poland too (until just recently the tartan wasn't an option for the Poles but now it is ;-). However, somewhere along the way the fact that some clans in some countries could share a coat of arms has led to a common misunderstanding that anyone with a surname in common with an individual or clan who had a coat of arms was entitled to use it. Not so. If you didn't personally earn it (a coat of arms was commonly bestowed for valor in Poland), or you didn't inherit it as a direct male descendant, than technically you can't claim it, own it, or use it. Now having said that, I've never heard of heraldic police going about arresting people for what is essentially a misunderstanding. But, hey. It's not your right, you know what I mean? It'd be like sitting on a neighbor's porch while they're not looking. You probably wouldn't get arrested, but it's just not your place to sit. You need to get your own porch.

As a genealogist, you've no doubt seen the advertisements on web sites promising (for a fee of course ;-) to find and deliver your family's coat of arms. Some of these sites come across looking pretty authentic, but don't be fooled. Remember, even if they do happen to have a coat of arms on file that was once used by an individual or clan somewhere that had your same surname, it's not really yours by right. You can dole out the money to legally change your surname to Bush, but no matter how much you spend you're never going to be kin to George W. Same thing goes with a coat of arms. You can buy a copy of someone's coat of arms that had your same surname but that won't really make it yours.

But don't despair! You can create you own coat of arms for your own family... then you own it and you can wear it with pride! (Sorta like sittin' on your own porch, the one attached to the house you've earned the money for and bought... now doesn't that feel better?) What's that you say... you've traced your ancestry and have the documents to prove your right to a heraldic coat of arms? Good for you! Take a lunch break. This article is for the rest of us... the vast majority who either have no ancestors with coats of arms we could inherit, haven't shown our worth on the field of battle to a king (or whoever does the bestowing these days ;-), or we haven't done our homework and come up with the documents to prove our claim. Are you still with me here?

Some may scoff at the idea of creating a coat of arms at first, but think about it for just a minute. Who do you think decided how a family would be represented on a coat of arms? People decided for themselves what would represent their families, that's who. Do you think a nobleman allowed his serfs/peasants to vote on his "colors"? No. Didn't happen. Do you think he let the local metal craftsman choose a hedgehog to represent the family on a battle shield because he saw one run across his path on the way to work in the morning? Nope. Didn't happen. Do you think a knight allowed his liege to choose his coat of arms? Well, O.K. maybe he would. And if you'd like to play knight you can let your liege choose your coat of arms too... or chop his head off, declare yourself king, and choose for yourself!

The point here is, you can choose your own colors, your own coat of arms. You can design one that's uniquely yours and has real meaning for you. And you know what else? You can make the rules on who can use it, inherit it, or earn it... because it's yours. Give it away for use to all your family, extended family, in-laws, whoever you like! Or, make it so unique to yourself or your immediate family that no one else would want to use it. The beauty is, when you make it it's truly yours.

A coat of arms is a symbol of something great. It's worn with pride by the owner. It's about identity. It's about unity. It stands for something that you respect and others will respect. It says, "proven worth", "elite", "class", and "tradition"... that's where it differs from gang symbols and colors (with the class and tradition). When you think about it, it could be a unifying symbol for a family in the same way gang symbols and colors are unifying markers for gangs couldn't it? And wouldn't we all be better off rallying around our family coat of arms rather than letting our kids turn to a street gang for unity and identity? Gotcha thinkin' didn't I?

O.K., O.K. so maybe I got a little carried away with street gang analogy... hey, I'm degreed in the field of psychology so I get to interpret and analyze human behavior and group dynamics a little now and then ;-)

So, what do you think? Have I sold you on idea of designing your own coat of arms yet?

Coming up next: Dissecting a Coat of Arms Achievement